CNBC’s Courtney Reagan goes inside the Luxury Boom to reveal an interesting gender twist among the new big spenders. Where men shop like ladies, and women are buying like men. Courtney talks one-on-one with Ferrari, Coach and other iconic brands to reveal the luxury newcomers that are on a high-end shopping spree.
Surprising new shopping trends and unexpected gender twists are pushing big name luxury brands to new heights. A new breed of big spenders is out in full force, where men shop like ladies and women spend like men. Beyond the role reversal there’s a new group of shoppers with a spending habit that’s setting the luxury world on fire.
The sweet sound of a Ferrari patented? As he drives the Ferrari FF the President of Ferrari North America reveals the Ferrari engine’s purr is painstakingly engineered and Ferrrari has patents to prevent carmakers from trying to knock it off.