Fashion Scoop

{chanel news} The New Version of the Chanel “Première” Watch

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In 1987, the first Chanel watch is created and is simply called “Première”. Its octagonal shape is what makes this watch original, and just like the cap on the N°5 bottle, it is a reminder of the geometrical shape of the Place Vendôme, seen from the windows of Mademoiselle Chanel’s room at the Hotel Ritz.

This year, Chanel launches the new version of this cult watch in ceramic, a luxurious, noble, smooth and light material. This new version still has the original hands and octagonal shaped case, it is fine and feminine, and has the same precious line as the discrete watches from the 1930’s.

This re-edition is available in two colors, black and white, four ceramic versions, steel and diamonds or ceramic, 18-carat white gold and diamonds and it is decorated with the motif of the camellia, a tribute to Mademoiselle Chanel’s favorite flower.
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