Shoe Lab

{style} Jimmy Choo 24:7 Stylemakers

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Choo 24:7, a shoe and accessories brand under the Jimmy Choo umbrella, has launched a new website that integrates all of fashion’s favorite buzzwords: street style, social media, and crowd sourcing. The brand is inviting visitors to submit images of themselves wearing Jimmy Choo shoes and accessories in a way that illustrates their personal style, which will then be chosen for and interspersed with professional photos of celebrities and ad campaign images.

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