collections

{editorial} Coach Amazing Collaboration with Emily of Fashion Foie Gras

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The recent release of the collaboration between one of Americas leading accessory and handbag labels Coach, and fashion blogger Emily Johnston has got people ecstatic, including me. The Fashion Foie Gras founder and blogger Emily Johnston has been an inspiration to me since I have entered the social media world, with her impeccable writing and sense of style.Johnston, who is originally from the U.S. has now been living in the UK for 9 years, and is one of their best fashion bloggers.  The launch party for the “Guest Blogger” bag took place last week at the Coach flagship store on New Bond Street in London.

The tote co-designed by Johnston is not your typical tote bag though; it is a fashion bloggers lifesaver. The bag is composed of multiple multi-function compartments-all labeled of course, as well as two hidden components on the bottom that are perfect for your extra pair of shoes and digital camera. 
Being a former handbag designer myself, I got “goose bumps” as Johnston took us through the journey of designing her first handbag, the inspiration board and the manufacturing process to finally get the Fashion Foie Gras Coach Tote.  By seeing the final result of the tote, I am confident that this bag will atract the aspirational customer to Coach.
The bag was inspired by Johnstons “Translantic” lifestyle, perfectly suitable for any fashion blogger on the go as well for any girl that can appreciate the need to carry around a pair of flat shoes for when the heels are just too unbearable! The bag is now currently available for purchase at the London flagship store, as well as internationally via onlineorders. 
Categories: collections.


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