We are sure you have heard about “Only wear white between Memorial Day and Labor Day”. But we believe in “The right outfit is the one that is comfortable and makes me smile when I look at myself at the mirror”.
As far back as the 1920s, Coco Chanel made white a year-round staple. “It was a permanent part of her wardrobe,” says Bronwyn Cosgrave, author of The Complete History of Costume & Fashion: From Ancient Egypt to the Present Day”, told Time.com.
So we asked some fashion experts via Twitter about wearing white after Labor Day and here are some of their answers:
Nina Garcia twitted later on:
The History Behind It
The curator for the museum at the Fashion Institute of Design and Merchandising (FIDM), Kevin Jones, says that it all started with America’s high society, who dressed for the season — the social season.
“If it’s summer, you’re not in the city, you’re at your country home,” Jones explained. The popular choice, white cotton clothing, reflected light and kept you cool. Jones adds, “Once the season ended, their garments changed.” Back in town for fall, women, who wore long skirts in the dirty city streets, changed their wardrobes to heavier, darker fabrics.”
Nice lifestyle if you were part of it. But for the rest of us, and the fashion world, times have changed — and the rule really doesn’t apply. Even the 2004 book “Emily Post’s Etiquette, 17th Edition” says it’s fine to wear white after Labor Day.