The store is slated to open in Septmeber at 510 Fifth Avenue, New York City, New York. The historic glass box on the corner of Fifth Avenue and 43rd Street, near the New York Public Library and Bryant Park, will be respectfully remodelled to bring the Joe Fresh aesthetic to life with modern fixtures and a fresh white finish.
Joe Fresh Opening in NYC
Joseph Mimran is the dynamic force behind three of Canada’s greatest Canadian retail success stories – Alfred Sung, Club Monaco, Caban and Joe Fresh. His wife Kimberly Newport Mimran, has her hand in the fashion industry as well, with her design label Pink Tartan.
Joe Fresh Brand is a stylish and affordable clothing and accessories line for men, women and kids.
“We get frequent requests from fans in the US who have heard about Joe Fresh clothing and cosmetics from their Canadian friends and family and they keep asking for us to open stores south of the border,“ says Creative Director, Joe Mimran. “We felt it was time to make the first step into the international market with a store in the American fashion capital, and one of the most exciting cities in the world, New York.”